Business Strategies for the Firm Tetra Pak Essay

Business Strategies for the Firm Tetra Pak - Essay Example Tetra Pak joined Global Forest and Trade Network (GFTN) which is an initiative of WWF with intent to manage the usage of wood fiber (Environmental leader). Later in 2005, Tetra Pak began another venture with WWF when it joined Climate Savers project that encourages the companies to reduce their greenhouse emissions. These two programs indicate Tetra Pak’s concerns on environmental safety as one of its main objectives. Through the Climate Savers program, the organization aims at achieving increased energy efficiency at production sites and finding renewable materials and energy. Tetra Pak believed that integrating energy efficiency with the purchase of green energy would assist the company to keep absolute energy consumption stable while reducing dreadful greenhouse emissions (Climate innovation case study). In order to meet the extra premium price of green energy, Tetra Pak plans to utilize savings from high energy efficiency. The relationship between Climate Savers and thereby WWF has assisted Tetra Pak to set a clear and definite internal target. By the end of 2006, the firm could bring proposed organizational changes into practice. Tetra Pak jointly operates with World Class Manufacturing (WCM) which focuses on regular improvements in cost, quality, lead time, flexibility, and customer service (Foodproductiondaily.com). In order to carry out these operations efficiently, the WCM cooperatively work with the Tetra Pak’s pillars (teams) which contain several areas such as cost, quality, focused improvement, maintenance, and safety. This area focused activities have aided the organization to increase its operational efficacy. As the part of the restructuring in strategic alignment, the factories at the Tetra Pak altered the energy efficiency operations. It is identified that this conversion process fundamentally differs from traditional approaches as it gives specific emphasis on implementing solutions for environment-related manufacturing problems. In short, the â€Å"pillar approach† enabled the Tetra Pak to efficiently deal with different types of manufacturing related issues that would seriously impinge on the environmental safety.